NYT Best-Selling Author & Host of the Chart-Topping Podcast “Online Marketing Made Easy”
Amy Porterfield is a trailblazing entrepreneur who has mastered the art of digital marketing, empowering over 10,000 students to transition from traditional nine-to-five jobs to thriving online businesses. With a passion for helping others unlock their potential, Amy turned her own experience—once working alongside industry giants like Tony Robbins—into a blueprint for entrepreneurial success.
Her online courses and podcast, Online Marketing Made Easy, have generated over $100 million in revenues, offering a transformative path to financial independence and freedom. Whether you’re just starting out or scaling your business, Amy’s approachable style and proven strategies have made her a trusted expert, guiding thousands to build their own profitable and fulfilling online empires.
Tell our audience anything about you that would not be known from your online presence.
“I think I’m much funnier in real life than I am online,” Amy says with a laugh. “I sometimes struggle with letting my real personality shine through online. . When people meet me in person or spend time with me behind the scenes, they often say, ‘You’re so much funnier in person than you are online.’ My humor comes out a little more when I’m not on camera.”
I know that you have been married to Hobie now for almost two decades! Tell us about home life with Hobie, Cade and your pup Scout.
We recently moved from California to Nashville and when we did, Hobie retired from the fire department. For the last few years we have been navigating a new normal where I am the breadwinner and he runs the house. I thought I might resent all of his free time as I am working, but that has not been the case at all. I love that we have more time together and that our roles are non-traditional, but work for us. I would not have it any other way.
As for Cade, he’s thriving in California, months away from graduating college. I’m excited to see what his future holds. I wish we could get him to move to Tennessee, but he is a California kid for sure.
Tell us about your journey that brought you into entrepreneurship and becoming a GOSS.
“I’ve been in business for 15 years. My last corporate job was working with peak performance coach Tony Robbins, where I spent almost seven years as the Director of Content Development. I helped create the content Tony delivered at events like Unleash the Power Within and Date with Destiny. It was an incredible experience—traveling the world, from Fiji to London to Singapore, and across the U.S., working on these transformational events.
During my time there, I started learning more about online marketing and was exposed to business models I’d never known before, like creating digital courses, memberships, and masterminds. This whole new world opened up to me. After about six years, I started thinking, What if I could create something of my own? At the time, I was doing a lot of social media work and wondered if I could teach others how to manage their social media. That was my first vision of what my own business could look like. So, I started a service-based side hustle, taking on a few clients and handling their social media. Once I began making some money from it, I finally gathered the courage to leave my corporate job and create my first digital course, teaching small business owners social media strategies.
I vividly remember the day I left my job. I packed up my little white car with boxes from my office, and as I left the San Diego offices, the Beatles song ‘Here Comes the Sun’ came on the radio. I thought, This is a sign—I’m going to make it.
But the next two years were the hardest of my life.
I had no idea what I was doing. I thought I knew more than I did, and it was a rocky start. My first digital course brought in $267 in revenue when I had expected $100,000. It was a tough failure right out of the gate, and imposter syndrome hit me hard. I kept asking myself, Who am I to be doing this? After years of being behind the scenes, it was surreal and overwhelming to suddenly be in the spotlight.
Even though I was scared, I kept pushing forward because I craved freedom—freedom to work when, where, and how I wanted. That desire was stronger than my fears. One advantage I had from working with Tony Robbins was a deep understanding of mindset. I learned how to recognize which thoughts and feelings served me and which didn’t. When self-doubt crept in — Who am I to be a business owner? I’m not an entrepreneur —I could catch those thoughts and recognize they weren’t serving me. This mindset work became my foundation. I dove into books and audiobooks (before podcasts were even a thing) to keep learning how to manage my mindset. It was—and still is—key to my journey to success.”
What were some of the pillars that you held onto while doing this?
“I’ve always believed that I could figure it out, one way or another. No matter what, I knew I’d find a way. The word that always comes to mind for me is ‘resourceful.’ I’m resourceful. I’ll use the resources I have or find the ones I need to figure things out. I was 31 years old when I left my last corporate job, and by then, I’d had my fair share of things not going as planned. Drawing from those experiences, I leaned heavily on resourcefulness—it became a cornerstone of my success.
Another key part of my journey has been the support of friends and family. I’ve always had a small but strong community around me. I like to joke that my mom thinks I could land on Mars tomorrow; she believes I can do anything. And my husband, Hobie, has been my biggest cheerleader since day one.
I’ve also always surrounded myself with strong girlfriends. Before I even left my corporate job, I joined a mastermind group of female entrepreneurs. Most of them were doing much bigger things than I was at the time—I hadn’t even started yet! But being in a room full of women who were taking risks, trying new things, and putting themselves out there meant everything to me. I needed proof that I could do this, and they showed me that it was possible. My community has been a huge pillar of my success.”
Have you always followed that voice and that inner authority that guided you along the way?
“Absolutely. I’ve always been very in tune with following my gut. It’s this strange but powerful feeling I’ve had for as long as I can remember. Even when I have moments of self-doubt, fear, or insecurity—because believe me, those still happen even 15 years in—there’s always this quiet voice in the back of my mind reminding me that I’m meant for something great. I’ve always felt destined for big things.
I’m 47 now, and I have this deep sense that something big and different is going to happen in my 50s. I believe I’m meant for even bigger opportunities in my next chapter. Whether it’s intuition, my gut, or faith, it’s always been there, guiding me and pulling me through even the hardest times.”
Would you consider yourself a religious or more spiritual person?
“I’m not religious, but I am spiritual. I talk to God every day. In fact, I don’t get out of bed until I’ve said a little prayer and thanked God for what I have. That spiritual connection is a part of who I am. I can’t imagine navigating all of this without faith —it would feel so much lonelier and scarier without that foundation. My faith keeps me grounded and gives me strength, especially during challenging times.”
What has been the biggest catalyst for your growth thus far?
Three years into my business, I was in a mastermind group with peers, and I became good friends with one of the members. We started talking about growing our businesses, and since he was skilled at ad strategies, I asked him for help. He said, “Why don’t we become partners? We’ll do this together and grow it.” He was younger, savvy, and strategic. I’d love to say that I carefully considered the decision, consulted a lawyer, or even talked it over with my husband, but in reality, it took me just one night of sleep to decide. The next morning, I was ready to say yes.
Looking back, I realized that I was afraid I couldn’t do it on my own. Growing up, I was surrounded by strong men—my dad, who was strict and always had it his way, and then my male bosses, including Tony Robbins. When I ventured out on my own, I felt alone, and when this man told me he saw potential in me, I jumped at the chance. At the time, I had almost hit a million dollars in revenue, but I still didn’t believe in myself. So, when he said, “I believe in you. Let’s do this together,” I said yes, and essentially gave away 50% of my business overnight.
Over the next few years, we accomplished incredible things together. The business grew from $1 million to multimillion-dollar revenues in no time. Some of my most well-known products came out of that time. I gained visibility in the industry as someone who teaches webinars, list-building, and digital course creation. But a few years in, I realized I had completely lost myself. I looked in the mirror and thought, I don’t even know who I am anymore. I ran every decision by him, whether it was a mistake, challenge, or new idea. It wasn’t his fault—it was a pattern I had. I relied on him more than I relied on myself because I didn’t believe I could do it on my own.
It’s an embarrassing story, but I tell it because I know there are women out there who are giving away their power, not trusting their intuition or strengths, just like I did. I realized I had squashed all my ideas because I wasn’t allowing myself to be creative—I was constantly seeking his approval. I didn’t like who I saw in the mirror anymore. So, I let him know I wanted out of the partnership. That was when things got tough. He made it clear that separating would be a difficult road, and I had to buy him out.
For a year, we went back and forth. It was the hardest year of my life. I cried almost every day. The fear of losing my business was overwhelming, and the shame of having made such a poor decision weighed heavily on me. I kept asking myself, Why did I do this? How did I lose myself so completely? I had built this beautiful business, and I was at risk of losing it.
Both of us had lawyers involved, and one night I went to bed feeling defeated. But when I woke up the next morning, something shifted. My intuition kicked in, and I thought, I will burn this down and rebuild it better if I have to. I won’t be the victim anymore. I’m ready to fight for my future. That change in energy must have been noticeable because that’s when he suggested mediation.
The mediation lasted an entire day. We never saw each other—he was in one room, I was in another. By the end of an incredibly tough day full of so many emotions, I called my husband and said, “It’s mine.” Even now, I get emotional thinking about it. My business was mine again, and it felt like I was rising from the ashes.
From that moment on, I found my voice and was ready to lead. I wanted to be a great leader for my team, which was mostly women, and inspire them to greatness. In the 18 months that followed, we grew from $5 million to $16 million. The key difference was that I finally believed in myself. I stopped looking for someone else to guide me and started betting on myself.
This is the message I now share with my students and my community: you have to bet on yourself. That was the first time I truly did, and it changed everything. It took going through something scary and challenging for me to realize how powerful that was, but once I did, it transformed my entire life.
Was there a moment in time when you felt completely aligned with your purpose?
“Yes, I’ve had many moments like that. I’ve been in business for 15 years, but I had never hosted a mastermind before. I’ve done memberships and courses, but a mastermind was something I never felt confident enough to lead. My students would tell me, ‘If you ever do a mastermind, let me know,’ but I didn’t feel ready to guide such an important group of women.
A couple of months ago, something changed. I don’t know what came over me, but I suddenly knew I was ready. It was that same gut feeling, that inner knowing I’ve come to trust. After meditating one morning, it hit me: You’re ready. Let’s go. I decided to launch a mastermind for 20 women, and it wasn’t cheap—$30,000 a year. Even after all these years, I was afraid. What if I can’t fill this up? But I ended up getting hundreds of applications and conducted 23 calls.
In the end, 20 women joined the mastermind, and it was the most beautiful experience I’ve ever had. I bring this up because it was a moment where I fully stepped into my power. After building a multimillion-dollar business, I finally believed I was ready to guide other women to reach the same level. I felt so aligned, and filling the mastermind felt easy. That’s no small feat, but when you step into your power and own where you are in your journey, things start to flow. I’ve had plenty of experiences where I’ve white-knuckled through something, and it didn’t work out. But there was no white-knuckling here—I was ready, and I think the women felt that. There was a bit of magic in it.
Another time I felt fully aligned was when I shifted my digital course offers. For years, I’ve been teaching people how to create digital courses. I had two main courses—one on how to create a course, and another on how to run webinars. They did well, and I sold them for a few years. But after I got out of that partnership, I started finding my voice again. I had more confidence, got quiet, and listened to my intuition. It became clear: You need to create something bigger and better. My students would often say, ‘I’ve got a course, but I don’t know how to market it,’ or ‘I know how to run webinars, but I don’t have anything to sell.’ I realized I was ready to own the space and offer something more comprehensive—I’ll teach you how to create a course, and I’ll teach you how to launch it.
It was a scary decision because those two courses were working well. But I knew I needed to burn them down and build something better. That’s when you know you’re in alignment—when you’re willing to let go of something that’s working because you have a bigger vision. So, I took both courses down and built what is now my signature program, Digital Course Academy. I launched it in 2019, and every year it gets bigger and better.
I believe success comes from not being afraid to pivot and try something different. Even when things are working, you have to trust that it can be better. That willingness to pivot only comes when you get quiet and listen to yourself. I have this motto I’ve adopted over the last few years: it doesn’t matter how I feel about something; if I’ve committed to it, I do it. This applies to my business committments as well as commitments I make to support my physical and mental health.
In the mornings, I sit in front of a red light panel on an ion mat that helps regulate my nervous system. I put on a guided meditation for 10 to 15 minutes. My mind races in the mornings, but if I can steal those few minutes of quiet, it sets me up for the day. Walking my dog, Scout, is also meditative for me. Whether I’m walking alone or with my husband, Hobie, it’s a routine that keeps me grounded.
Stepping away from work is hard for me, though. I feel most comfortable when I’m working—it’s where I know I can shine. But I also know that if I neglect my family, I won’t have the beautiful relationships I cherish. When Hobie and I moved to Nashville, we bought a fixer-upper lake house about an hour and a half outside the city. Over the first year, we renovated it, and now it’s my sanctuary. When we go there on weekends, I leave my computer behind and put my phone on the kitchen counter. I hardly look at it. I’m present with my family and myself.
That lake house is like my church—it feels so good to be on the water and unplug. It’s important for me to have these rituals because pulling myself out of work isn’t easy. Sometimes I feel that I force myself to relax and have fun, and I think a lot of female entrepreneurs can relate to that. Life gets so busy and it’s easy for work to take a front seat in our lives. But we are so much more than the work we do. While I don’t have little ones anymore, I have so much respect for the women who are raising children and running successful businesses. It’s a lot to take on! I think our experience as women building businesses is different from men’s in many ways, and I have a deep respect for all we’re able to accomplish and overcome.”
Who has been one of your biggest mentors or influences?
“I always have mentors from afar—people who don’t know me and don’t realize I’m their biggest fan on the internet. For example, Sara Blakely is someone I admire. She’s such a hustler. She lives life on her terms and seems to have fun as she grows her businesses. Sara does things that are wildly different from most people, and I find a lot of inspiration in watching how she operates.
There are two other women I love following online, Codie Sanchez and Leila Hormozi. I’ve met both of them, but they are so dramatically different from me, which is part of why I admire them so much. Codie and Leila are outspoken, bold, and have this energy that says, ‘Take me or leave me.’ They’re courageous and confident, and they say what they want to say exactly how they want to say it. As I continue to make my way in my own business, I strive to be more bold in sharing my opinions and insights.
I tend to be more low-key and that has worked for me. I’ve built my business while staying authentic to who I am. But I can’t help but admire that assertiveness, that ability to be a little controversial and not hold back. I ask myself, What is it about these women that draws me in? And it’s that fearlessness—they own their opinions and they don’t hold back. I respect that.”
What is something that you would say, in business or personal, is a bit controversial that you do believe in?
“I think women should make their own money and be their own boss. I don’t believe they should rely solely on their partner’s income. This might sound a bit controversial, especially since I was raised by a stay-at-home mom. My dad was the breadwinner and decision-maker. I saw firsthand what that dynamic did to my mom. When they divorced after 25 years, my mom struggled—she didn’t have a voice in their financial decisions and didn’t fully understand their finances. She was very afraid. I never want to be in that situation, and I don’t want any of the women I serve to be in that situation either. There’s so much power in women making their own money.
I also believe that women steward money differently than men. The way we spend, the causes we care about, and the things we invest in are often different. I genuinely believe that when more women are making and spending money on the causes they believe in, the world becomes a better place. I know that’s a bold statement, but I stand by it. Every woman should have the ability to make her own money.
I’ve noticed that when I meet men who are the primary breadwinners, and their wives stay home, they sometimes look at me like I’m an oddity, like, What is she doing? Or What’s wrong with her husband?
My husband, Hobie, is an alpha male—he served in the military and is a retired firefighter.. He has a strong presence and a lot of confidence, but he’s also confident enough to fully support my success. He understands that I have a huge opportunity with my business, and he embraces our non-traditional, non-gendered roles. Thank God for that, because if I had a husband who didn’t believe in my ability to be the breadwinner, things would have been much harder for me. I know there are women out there living that reality, and I feel for them.”
What advice would you give to other women?
“If you are a woman who has a desire to build your own business and become your own boss, you have to go for it. If you are in a relationship where your partner supports your goals, that is such a gift. But for those women who do not have the support of their partner, I say the same thing to them, You have to go for it.
Many of the women I serve don’t have the same support I had while building my business. Their partners see their desire to build something of their own as a hobby or something to do on the side. I know not everyone will agree with me on this, but I encourage them to do it anyway. If it’s truly on your heart and you don’t pursue it, you’ll end up resenting the person who discouraged you from going after your dreams and goals, and nothing good will come from that.
When you chase your dreams, , when you’re aligned with what you feel you’re meant to do in this world, it positively affects everything else. I believe I have a beautiful marriage because I’m doing the work I’m meant to do. It allows me to show up every day as my best self, and that flows into everything else.
I’m a better leader, a better wife, and a better mom to Cade and our dog, Scout. I feel like I’m a better person because I’m living in alignment with my purpose. I believe every woman deserves to step into who she is truly meant to be.
What does self care look like for you?
“When I think of self-care, I think of taking care of my mental health.. I’ve dealt with low-level depression my entire adult life. And for some reason, over the last three years, anxiety has entered the picture. I’d never experienced anxiety before, but it came on suddenly and has been very persistent! It’s been tough for me. The good news is that I have taken this seriously and sought out the support and resources I need to feel more grounded and in control.
One thing that has helped me immensely is being consistent with moving my body.
I grew up in the ‘80s when working out was solely tied to being thin—everything revolved around losing weight. I’ve always struggled with my weight, so exercise always felt like a means to an end: I need to be thinner. But in my 40s, I completely let that go. Now, I work out for my mental health.
For the past two years, I have been working with a trainer three days a week in a gym I set up in my garage. She’s taught me to lift heavy weights, which has not only changed my muscle structure but has also improved my mental health. My outlook on the day ahead shifts positively each time I finish a workout. I know that moving my body and lifting heavy weights is the best medicine for me, and it’s become a crucial part of my self-care routine.
But physical movement isn’t the only thing I do. I also go to therapy, and I believe every entrepreneur should. It’s something I commit to every single week. I see a therapist for anxiety and to learn how to regulate my nervous system. I also have a business coach, and I use them both for different reasons.
My therapist helps me navigate my mental health and manage my anxiety, while my business coach focuses on helping me become a stronger leader and teaches me ways to manage my emotions when it comes to running a business. I’m sensitive and emotional—if something doesn’t go right, I struggle with hiding my true emotions. This is not always a good thing! I’m not loud or harsh; I’m just… emotional. For example, tears can come pretty easily for me when I am frustrated, and that doesn’t serve me well as a leader.
My business coach has been teaching me to manage my emotions before I speak—to pause, consider what I want to say, and lead with data and facts instead of just reacting with emotion. It’s been game-changing for me.”
You mentioned “nervous system regulation,” tell us more about that when it comes to business.
“Going from six figures to seven figures, the part of me that had to grow the most was how I dealt with imposter syndrome. Thoughts like, I’m not strong enough to handle this or This success is a fluke would come up all the time. After a great launch, I’d think, That was luck; it’s not going to happen again. I had to manage that imposter syndrome and remind myself that no matter what, I could always figure it out. It was about stepping into who I am, learning to do things even when I was scared, and turning that fear into action. That’s what took me from six to seven figures.
But going from seven to eight figures? That was all about letting go of control. I had to release the idea that I had to do it all, or that I did things better than everyone else on my team. I used to think that if I wasn’t controlling everything, I’d lose control of my business. But by letting go, I gained an incredible team, many of whom have been with me for years. One person on my team even knows more about my content than I do—and I’m so proud of that now. My seven-figure self would have thought that was a sign of weakness, but now I see it as a sign of growth and trust.
Then, going from eight figures to nine figures required me to fully step into the visionary role. Through therapy and coaching, I learned that if I create a clear vision for the business, my team—whom I trust completely—can figure out how to get us there. I don’t have to have all the answers; I just have to hold the vision. That was a big shift for me because holding a vision felt challenging at first. I had to learn how to communicate it clearly and revisit it daily.
I’m a detail-oriented person, so for me, visioning had to be specific. I cast a vision for the next few years, including revenue goals, which offers we would create, who was on the team and who we wanted to serve.
Along this journey of learning to cast a vision, I discovered that while I could create a detailed vision, I had to hold it loosely. In the past, when things didn’t go exactly as planned, I’d create stories about why I wasn’t cut out for the next level. But now, I’ve learned to let go a little more and trust the process.
I also now have a CEO, someone I’ve worked with since my Tony Robbins days. We’ve been together for so long that I completely trust her. We learned so much from working with Tony Robbins—about processes, systems, and content development. She became my CEO almost two years ago, and it’s been a learning process for me. I used to have a bad habit of dumping all my fears and worries on her when things felt shaky. I’d go to her with a long list of everything I was frustrated with hoping she’d reassure me that it would all be okay. It was a pattern I realized I carried from my old partnership, a sort of codependency.
Over the last year, I’ve worked through this with my business coach. I realized that I didn’t want to be the kind of leader who dumps all her fears on her team, including my CEO. Now, when those fears come up, I turn to meditation and journaling. Journaling has been huge for me. When I’m feeling anxious, I write it all down, close the book, and leave it there. It’s helped immensely.
Every leader needs someone to talk to, but it probably shouldn’t be your employees. I’m sure I freaked out my CEO many times by oversharing my fears. Maturing as a leader has meant learning that I don’t need to share every thought that crosses my mind. I’ve always been an open book, but I’ve had to learn how to hold back and process things differently.”
What traits or characteristics are you proud of?
“One thing I’m proud of is that I do believe I’m a good listener as a leader. I think that’s such an important part of building a strong team—the leader has to listen more than they talk. I feel like I do that well. But something I’m working on, more than anything, comes from something Simon Sinek said. I’m paraphrasing, but it was along the lines of, Your job as a leader is to build up everyone around you. It’s not about telling everyone what to do or being the big shot in the business. If the people on your team are rising to the occasion, if they feel they have a voice and can lead in their own way, then you’re doing something right as a leader.
For a long time, I thought I had to be the one with all the answers, the louder voice, the one always leading everyone in the right direction. But now, as I’ve matured in my leadership, I’ve realized my job is to make sure my team feels supported, seen, and confident in their roles. When they feel empowered, they’ll lift the business up—I don’t have to be the one constantly carrying the weight. It took me years to understand that, but it’s been a game-changer for me. I used to think leadership meant running the ship, calling all the shots, and receiving all the accolades.
Having a personal brand can make it easy to get caught up in that way of thinking. When people come into our world, they often say, ‘Oh my gosh, Amy, I love you! You’ve changed my life.’ And while I’m incredibly proud to hear that, I have to remind myself, it’s not just me. It’s the entire team behind the scenes making everything happen. Over the years, I’ve made a bigger effort to share those moments with my team, to say, Look what we’ve done. I try hard not to say ‘my business’—instead, I say ‘our business.’
When I launched my book and it became a New York Times bestseller, it was such a huge moment. But I remember saying, We made the New York Times list, because I knew it wasn’t just me. Back in the day, I would’ve thought it was all about me, but I’ve had to mature and grow out of that way of thinking.
That being said, I do take full responsibility for whatever happens in my business. When my CEO came on board, she felt very responsible for everything because she’s running the company now. I’m not in charge of the leadership team—she is. In fact, the only people I manage directly are my CEO and my executive assistant. I felt a huge weight on her shoulders, and I had to remind her: at the end of the day, if we don’t hit a goal or something doesn’t go right, I’m looking in the mirror at myself. It’s still on me, and I take full responsibility for that.”
What is your mission at this step in your journey?
“My mission is to expand my business so that I can serve more people. Part of that expansion means bringing more leaders into the business, so it’s not just me teaching the content, selling the products, and doing the podcast. I want to introduce more voices—diverse voices—so we can expand in different ways. I’m only one person, with one perspective, and there’s only so much I can do.
For example, in my signature program, Digital Course Academy, I brought in two coaches to teach alongside me. That’s something I’ve never done before, but I am excited to see where this type of expansion can take us.
As your business continues to grow, how are you planning to bring more ease into your operations, what are you envisioning for the future of your brand?
“One thing I’m really calling in is more ease in how we run the business. Over the next year, I feel there’s a simpler way to do some of the things we’re doing, and a way to make it less taxing on my team. I don’t know exactly what that looks like yet, but I know there are areas in the business where we’re making things harder than they need to be. I’m manifesting—and I think about this all the time, as if it’s already happened—that we’ve found an easier way to build the business we envision for the future. Whether it means working less, having fewer programs or products, or being more selective with the people we work with, I’m manifesting that ease. I’m also getting clearer on who our ideal audience is as we grow.
Why is this important to me? Because I believe it’s my job to go first, and then teach my audience how to do what I do. I don’t want to teach people how to hustle their way to building a business. I want to show them how to do it with ease. I firmly believe that I need to lead by example.
Over the next five years, I see us rebranding into a company brand with more diverse voices—no question. And looking 10 years into the future, which feels like a lifetime from now, I’d love to be more mainstream. I’ve talked about this for a long time. Right now, I’m in a niche bubble. If you don’t know internet marketers, you probably don’t know the work I do. But if I truly want more women to make their own money and build their own businesses, I need to be more mainstream. I can’t stay in the internet marketing bubble forever.”
As your business and leadership have evolved, what are the key factors that drive your motivation and inspire your growth today?
“Two things have been crucial for me. First, getting clear on my why. As my business has grown and I’ve evolved as a leader, my ‘why’ has shifted. But right now, and for a while now, it’s been very clear. I get out of bed every morning thinking, How can I impact the woman who doesn’t believe she’s made for something bigger? The woman who doesn’t yet realize what she’s capable of in terms of building her own business. That’s my mission. I want to be in the rooms where those women are—the ones who don’t even know what’s possible for them yet. I have a goal of going more mainstream with my business, stepping outside of the online business bubble I am in right now, because I believe that’s where I’ll find more of these women I hope to support and serve.
The second thing is surrounding myself with successful, inspiring women. I’m part of a mastermind called the Tiger Ring—a group of women, all friends, who get together every six months to share both our personal and business lives. Every woman in the group runs her own business, and we push each other to grow. When I leave our gatherings, I feel like I’m ready to take on the world.
Being in proximity to women doing big things is essential for me, and I encourage my students to do the same. Find the rooms where you need to be, and if you’re not invited, create your own. That’s exactly what we did with the Tiger Ring, and it’s been invaluable for me.”